I’m consistently amazed at the work produced by Stillmotion, a Canadian (Missisauga, ON) video & photographic studio specializing in weddings & same-day edits. Its vendors like this that consistently up the level of quality in the industry, at the cost of innovation and clients who aren’t afraid to experiment with new technology and ideas.
Technology is driving the convergence of video and still cameras, and as a result – many photographers find themselves able to explore their composition and client skills in both mediums. New SLR cameras from Canon and Nikon ( and soon everyone else) are able to capture high-definition video that rivals many dedicated setups. Its a little unsettling at first to witness artists filming video with a still camera body, but as we’ve seen in recent movies (like “Slumdog millionaire“) – this gives the videographer an element of stealth. People react differently to a video camera than a simple still camera.
Do I feel still image photographers can make the leap to video? Nope. Its an entirely separate craft, which requires individual training – but many of the existing skills are transferable, so the learning curves will be short. Respected Vancouver photographers “The Bebbs” are currently offering workshops to help that transition after testing early release copies of Canon’s 5D Mk II.
Videographers are also adapting their equipment to maximize 35mm still lenses, and the result is amazing. One look at Stillmotion’s recent showreel is proof that innovation pays off in spades. We are in early times, and video on an SLR isn’t perfect (video requires manual focus, yikes!), but I look forward to what the next 6 months have in store. Its only a matter of time before Lethbridge sees quality like this!
[video://vimeo.com/2542789]
